BOOMTHO was started back in July 2006 with one goal: to eliminate boredom. Professional basketball player, Rod Benson came up with the term “Boom Tho” which means “an occurrence of an uncommonly good thing”Whether it’s basketball, football, golf, or whatever, pro sports needs a certain degree of boom-tho-ness these days. No more scandals or controversies, just the ability to have fun and keep it real. Boom. New 2012 Spring/Summer Clothing [...]